Marketing and Sales

Discover how to get maximum exposure at minimum cost, with creative marketing tactics and sales strategies. 

Offered by:
Unicaf University
Marketing and Sales

A small marketing budget doesn’t mean you can’t meet your goals and business objectives. You just have to be more creative in your marketing tactics.

This course will show you how to get maximum exposure at minimum cost. You will learn effective, low-cost, and non-cost strategies to improve sales, to develop your company’s image, and build your bottom line.

Objectives

  • What we mean by the term “marketing.”
  • How to use low-cost publicity to get your name known.
  • How to develop a marketing plan and a marketing campaign.
  • How to use time rather than money to market their company effectively.
  • How to perform a SWOT analysis.

Course Content

  • Module One:Getting Started
  • Module Two: What is Marketing?
  • Module Three: Common Marketing Types (I)
  • Module Four: Common Marketing Types (II)
  • Module Five: The Marketing Mix
  • Module Six: Communicating the Right Way
  • Module Seven: Customer Communications
  • Module Eight: Marketing Goals
  • Module Nine: The Marketing Funnel
  • Module Ten: Marketing Mistakes (I)
  • Module Eleven: Marketing Mistakes (II)
  • Module Twelve: Wrapping Up

Certificate

A participation certificate will be issued upon completion of the course. 

Marketing and Sales
Language: English
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